13% of U.S. Netflix subs would cancel if charged extra for password sharing
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Technology
May 06
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New Aluma Insights research illustrates U.S. adults' reactions to a $3
.
Aluma discovered that if Netflix charged $3 per month for extra out-of-home users, 13% of adult Netflix users would
, while 16% would add at least one out-of-home user who would otherwise be
.
While 13% of poll takers stated they would cancel, Aluma's Greeson estimates less than half would. After 20 years of
, the analyst knows how purpose becomes action.
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Quiz
QUIZ 1/3
How many adult Netflix users would abandon the service?
13%
0% chọn
16%
0% chọn
Not specified
0% chọn
How many years of consumer research experience has Aluma's Greenson had?
How much would Netflix charge extra for out-of-home users?
