Misleading Advertisements by KOLs and TikTokers Raise Public Concern

In recent times, many KOLs and TikTokers have been promoting products with

or false claims, consumers. These influencers often prioritize personal profit over honesty, items they have little knowledge about. This not only consumers but also damages the credibility of digital marketing.

One of the main reasons for this issue is the lack of strict regulations on online advertisements. Without proper

, continues to spread widely on social media platforms. Many consumers trust influencers without the accuracy of their claims, increasing the and financial loss.

Authorities are considering

and penalties to misleading advertisements. Influencers are also urged to be more and responsible in their promotions. Meanwhile, consumers should be cautious, do their own research, and verify product information before making purchases based on .