Apple to have official storefront in Vietnam

On May 12th, Apple Vietnam announced the launch of its online store in the domestic market. The store is set to officially operate from May 18th. Apple confirmed that their

will provide a full range of devices and customer support in Vietnamese for customers nationwide.

According to

in Vietnam, the presence of an online store is a clear indication of Apple's expansion into the country. Additionally, it is seen as a favorable solution for local users, .

In Vietnam, Apple has primarily worked with retail partners and distributors. When users want to make a purchase, the company's website directs them to nearby authorized stores instead of providing a direct payment option.

Furthermore, the prices of Apple products in Vietnam fluctuate based on

, without a fixed listing price like other brands. As a result, the official Apple store becomes a reliable source for users to refer to standard prices before making a purchase.

This development also signifies an "upgrade" in Apple's market evaluation. Specifically, in Southeast Asia, Singapore and Thailand are among the first-tier countries with Apple Stores and early iPhone releases, synchronized with global launches. Malaysia falls into the next tier, with a delayed release of 7-15 days and an online store.

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