Intense competition emerges as iPhone 15 debuts

Following the unveiling of the iPhone 15 series by Apple in the early hours of September 13th, they simultaneously disclosed the retail prices on the Apple Vietnam website. Today, local retailers have also revealed their pricing for the iPhone 15 series on their

Notably, while other authorized Apple retailers in Vietnam have listed prices quite closely to those announced on the Apple Vietnam website, Thế Giới Di Động and Di Động Việt have initiated

According to TopZone, a division of Thế Giới Di Động, they kickstarted this "battle" by announcing that the iPhone 15 Pro would start at 29,990,000 VND, with

Meanwhile, Di Động Việt, on its website, has listed the prices for the iPhone 15 series starting from only 21,490,000 VND, making their products up to 1.5 million VND cheaper than the rates published on the Apple Vietnam website. Similar to the iPhone 14 series before, Di Động Việt claims its pricing as "cheaper than the cheapest - with the earliest availability." Currently, their chain store's website has 2,139 registrations to receive information about the products.

VOCAB 1/4

respective platforms

nền tảng tương ứng

a price competition

một cuộc cạnh tranh về giá

an immediate discount

giảm giá ngay lập tức

a series of after-sales policies

hàng loạt chính sách hậu mãi